Elissa is a dear friend of Becca and Yoni's — meeting for the first time years ago when we realized we were living only a few houses apart in LA (after being introduced from a mutual Boston friend). Since then, we've kept in touch personally and worked together, mostly on Elissa's nonprofit, We Got This. This time, Elissa wanted to create a brand and site for herself as a speaker, author and motivator.
We wanted the brand palette to feel powerful but also inviting, because, well, that's who Elissa is. Her words will leave you speechless (while choking on your own tears) and her infectious smile will make you want a hug.
The end results is a website that houses countless content (through the Services pages) but keeps the user experience clean and simple. We wanted users to feel at ease while also seen and understood by visiting the website.
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