Brand Identity
The Full Brand Collection
The Sibyls branding is a full collection that includes a primary logo, monogram mark, icon and pattern. The primary logo has an elegant, modern feel while remaining down-to-earth and approachable. The monogram utilizes the S for simplicity as well as the caption, “Modern Motherhood.” Succinct, clear and unforgettable. For the icon mark, we did a custom line art graphic depicting two women – one holding a baby and the other carrying a baby; their hair acting as the balance between the two.